Adding Website Goal Track Pixel to Shopify

Modified on Mon, 11 Mar 2024 at 06:52 PM

Pixel Options for Shopify Web Conversion Goal Tracking

Installing the tracking pixel in a Shopify account will track orders submitted to provide insight into the uplift of conversions in your store. Pixels can be added directly into the Pathmonk checkout page or thank you page settings or added to the custom pixel section in the Checkout Extensibility settings. 


Before Installation

Before logging into your Shopify store settings, follow the instructions in our Pixel Goal Tracking article to generate your tracking pixel in your Pathmonk account.



Installing the Pixel in Shopify

  • Adding tracking Pixels to Shopify stores using Post-Purchase and/or Checkout page
    1. From the Admin panel page, click Settings
    2. Click Checkout
    3. Scroll to the Order Status page field
    4. Add the pixel to the Additional scripts field
    5. Click Save
  • Adding tracking Pixels to Shopify stores using Checkout Extensibility
    1. From the Admin panel page, click Settings
    2. Navigate to Customer Events
    3. Click Custom Pixels
    4. Add Pixel to custom pixels list
    5. Click Save


For pages with a post-purchase page that loads before the order status page:

Please review this article from Shopify on additional steps for pixel tracking on post-purchase pages.

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